Coi Leray Is The Face of SNIPES’ New Attire Assortment
HipHopWired Featured Video
Coi Leray has partnered with SNIPES to advertise its new attire assortment from SNIPES. The “Gamers” rapper would be the face of the streetwear and retailer’s first quarter attire marketing campaign.
“I’m thrilled to be the face of SNIPES’ new streetwear assortment! Style has all the time been an enormous a part of my life,” mentioned Leray in a press release. “The SNIPES staff has carried out an incredible job designing this assortment – the items are recent, enjoyable, and so on-trend. That is just the start of a phenomenal partnership – Coi Leray and SNIPES, child!”
Citing Coi Leray’s youthful vitality, grind and magnificence, SNIPES plans to enhance her provide you with matching model. Leray is featured in a Grand Theft Auto-styled clip that showcases a day in her life and the aesthetics that go round it whereas she kicks it in Miami.
“Coi Leray embodies every part that SNIPES stands for – creativity, authenticity, and individuality,” mentioned Paula Barbosa, VP of Advertising and marketing for SNIPES, in a press release. “We’re excited to collaborate together with her to carry a recent perspective to our Q1 assortment, and we will’t look forward to our prospects to expertise the distinctive vitality that Coi brings to the model.”
As for the brand new SNIPES assortment, it options streetwear staples like hoodies, leggings, nylon jackets and pants to combine and match to create a singular match. “Each day is an opportunity to go get it,” says Leray within the clip (watch under). All of us bought the identical 24 hours. What you select to do with yours is on you.”
The gathering is already at SNIPES shops and on-line at snipesusa.com.